Marketing 

How to Choose the Right Marketing Platform For Your Business

There is such a thing as a Marketing Platform. This marketing strategy is usually used to build lists in order to sell products or services. A Marketing Platform is a system that has everything needed for you to promote your business or service. The system is very easy to use and is designed to save you time. There are three main factors to consider when selecting your Marketing Platform. The first factor to consider is what your needs are. What services or products do you need to be promoting? If…

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Sales 

Microsoft Dynamics CRM 3.0 – The New Standard in CRM

Sales are activities concerned with the quantity or sale of products in a given period of time. Sales figures are also termed as sales figures. A sale is also a transaction in which a product is bought by an owner for resale to another person or an organization. In some cases, the word sale is used, but in most cases, sale only refers to the receipt of a certain transaction. The buying and selling of products, services and information are considering a sales transaction. Sales and marketing techniques vary depending…

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Sales 

Sales People – The Lifeblood of any Business

Sales are activities associated with the exchange of products or services for a specific price at any point of time. It is one of the most significant categories of accounting. A sale is defined by law as any transaction in which one party purchases something from the other party. A sale is a complete sale and includes purchases, negotiations, disbursement and sales. In today’s competitive business environment, sales have become the backbone of any organization. The process of generating and managing sales leads is known as sales. The process of…

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Advertising 

Marketing Communication – The Role of Advertising

Advertising is a communication that uses an actively promoted, non-face-to-face message to advertise or sell a specific product, idea or service. Usually, sponsors of advertising are usually firms wishing to market their goods or services to the general public. However, in some industries like the advertising industry, companies use this media as a tool to advertise for themselves. In a way, advertising helps them earn revenue from a captive audience. For instance, a company that sells a particular kind of machine may use advertisements to let potential customers know about…

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Sales 

How CRM Will Benefit Your Sales and Marketing Departments

Sales are basically activities related to the quantity or selling of products at a certain targeted rate over a specified period of time. The delivery of goods to the right person, for a particular price, is also often considered to be a sale. The activities related to sales are divided into three categories: direct sales, advertising sales, and commissions. Direct sales include sales by personal recommendation, gifts, and other sales-based purchases, while advertising sales relates to the supply of goods for sale through catalogs, trade shows, newspaper ads, radio, TV,…

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Sales 

Customer Retention – Forming Customer Circles

Sales are activities relating to the exchange of products or the production of goods sold at a specified time frame. The sale of a product to a buyer is also termed as a sale. All activities related to sales are known as sales activities. When there are salespeople, chances of getting sales are high. They have to carry out their duties in a tactful and professional manner, to be able to get the attention of prospective customers. The first step in any kind of sales process is to capture a…

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Customer Service 

For Customer Service Interview Questions to Ask

Customer Service is the providing of exceptional service to clients prior, during, and even after a sale. The perceived success of these exchanges relies heavily on how employees “can adjust themselves to the client’s personality”. Each interaction with a customer has a unique quality and no two clients are the same. As a salesperson or a manager in a retail or service position, you must be able to tailor your approach based on each individual client. This is easier said than done, but not impossible. There are many tools available…

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Customer Service 

Interview Questions for Customer Service Candidates – How to Sell the Company

Customer service is essentially the provision of exceptional service to customers prior to, during, and even after a sale. The perceptions of the success of these interactions largely depend on how well employees “can adjust themselves to that of the customer”. It also hinges on whether or not customers perceive the salesperson as being personable or as needing to incessantly repeat themselves to each new customer. This article will focus on a single idea: understanding your customers and knowing when it is not appropriate to cater to them. I recently…

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Customer Service 

Three Ways to Improve Customer Service

Customer service is basically the provision of exceptional service to clients prior, during, and even after a sale. The perception of satisfaction of such dealings depends largely on how employees react to clients “who will adjust themselves to their personality.” In essence this relates to handling difficult clients with sensitivity and understanding. An employer understands that positive feedback is the primary indicator of a satisfied client. It has been established that no one likes to be treated badly by their own boss or the person they are employed to serve.…

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Marketing 

Marketing Plan

Marketing refers to various activities that a business undertakes in order to advertise or sell a product, service, or asset. In today’s world, marketing has become so important that one must have a strong marketing strategy. The following are some aspects of marketing that any business must master. Marketing is usually defined as an attempt by a firm or organization to persuade others to respond to its offerings and buy a particular product or service. Marketing therefore includes various activities, such as research, development, marketing, advertising, sales, and distribution. In…

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