Advertising 

Types Of Advertising

Advertising has been one of the most powerful medium used for marketing in the business. It is used as a tool to generate consumer awareness about products and services of a business. Advertising is the promotion of a commercial enterprise by way of print, electronic media or other means. Advertising is a communication that uses an actively sponsored, usually non-personalised message to advertise or promote a commercial enterprise, product or service. Sponsors of advertising usually firms wishing to market their goods or services to the general public. The main reason…

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Advertising 

How Advertising Helps in Brand Building

Advertising is an advertising communication which uses an openly advertised, non-profit message to advertise or publicize a product, service or concept. There are three broad types of advertising: display advertising, print advertising and promotional advertising. Print advertising usually refers to newspaper inserts, flyers, booklets, billboards, posters and other printed advertising medium. Display advertising generally refers to trade show displays, banners, billboards and other outdoor advertising. Display advertising can be valuable in two different ways. First of all it is an open advertisement that allows for a viewer to take in…

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